Tom Brady will publish "TB12 Method" book in September
After expanding his catalogue of products to include "restorative sleepwear" and a "nutrition manual," Tom Brady has his sights set on a new field: books.
Publisher Simon & Schuster announced Thursday morning that it had acquired the rights to Brady's new book, "The TB12 Method: How To Achieve A Lifetime Of Sustained Peak Performance." The news was immediately confirmed by NFL Insider Ian Rapoport, with a release date set for September:
In Sept, Simon & Schuster will publish "The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance" ...by new author Tom Brady
So far, it looks like the book will focus mainly on nutrition and conditioning, possibly with some mindset advice (Brady is a noted fan of "The Four Agreements"). The quarterback called it "the culmination of what I have been working on for the past 12 years of my career" in a post in Instagram and Facebook.
Unlike most of Brady's other stuff, the book will actually come at a reasonable price. According to the official Amazon pre-order page (linked), the hardcover edition will come in at $29.99, with a digital book option for only $14.99. A paperback edition has yet to be announced for pre-order.